Hi Ann, those questions usually point out to 'fearing someone else making the decisions,' without realizing that it's not really a matter of who decides what, but how one can ensure that a product is of the highest sustainable quality possible so that it lasts, it is not designed to break after a few months due to being created with the sole decision to make 'the most profit' and using unfit materials and most likely poorly-paid labor force. All of this adds up to the creation of our current slave-labor products which benefit a few with great profits, but the product in itself is below any real quality standard. So, who'll place these measures? It's the use itself of such products and services, so it isn't a 'controlling hand' that will decide it, we will all collectively will as we will then have to vote with our own purchases what works and what doesn't work. Right now this isn't done because we are all collectively conforming to how things are done at the moment as in 'having no other option' and this will also be gradually changed once that buying 'the cheapest' is no longer an option since cheap prices lead to cheap labor and that's how we've sunk ourselves in the current economic paradigm we're in.
So, it's not only 'good quality' in products to be decided on, but the implementation of a principle of producing/doing/providing the best possible products and services that we can, and that we all know would be most beneficial to acquire based on our current examples of products that we are already witnessing are not up to our own standards of what is durable, functional, quality made etc. There are experts and professionals that can measure that, so they can do the job to set the standards within the consideration of optimal-quality - but ultimately it is ourselves, the consumers that with our money we can also vote what's the best product and what's not - and that's the real competition that will emerge once that the sole-purpose of making the most money for a few in a company recedes, and instead it is realized that higher wages, high quality products and the best use of our resources is the only sustainable way that we can contribute back to our economy and benefit everyone within it as well.